I think we’d all be lying if we said we have not been persuaded to buy something from an ad or a video on the internet. On social media platforms like Instagram and Snapchat, ads are no stranger, but TikTok advertises in a different way. Of course, while scrolling through […]
Tag: Influencers
Vlogger’s weight loss scrutinized as diet culture promotion
Anyone who was on the internet in 2017 knows of the Vlog Squad, a group of friends led by the head creator, David Dobrik. The squad released a lot of content throughout the year, constantly growing in popularity across all platforms. One member of the squad, Natalie Mariduena, more popularly […]
#MomTok is turning babies into influencers
Photo courtesy of Donnie Ray Jones, Flickr. Whenever I’m on TikTok, I watch content from some of my favorite TikTok moms. I check in on Lena and her jokes, I see if Franklin has started to talk yet and I watch Maia make “babas” for her babies nicknamed “Scotch” and […]
How YouTube influencers are shaping beauty trends
Photo courtesy of YouTube, Wikipedia Influencers like James Charles, Huda Kattan and even Kim Kardashian pave the way for aspiring beauty gurus all around the world as beauty trends come and they go. These beauty gurus use different social media platforms such as YouTube and Instagram to increase follower interaction […]